Monday, 10 November 2008

Pepsi: Beauty generates talkability

As part of a campaign which is expanding Pepsi's advertising well beyond TV, design is central to getting the brand talked about.
A new Pepsi can series features several designers who each interpret the original idea. J Kaczmarek of NY designed and illustrated this packaging and the sheer beauty of the product is generating interest worldwide.



Post a Comment

Subscribe to Post Comments [Atom]

<< Home